Etta & Be.
A Holistic Motherhood Village
Providing faith-based maternal support for new & expectant mothers
Our Mission:
Our goal is to empower new & expectant moms across the United States by donating 100 Postpartum Recovery & Self-Care boxes by the end of 2026
What's in a box?
Each Etta and Be. postpartum recovery box is thoughtfully curated with the new mama in mind; the one who just did something incredible and deserves to be taken care of too.
Every box includes items to support her body, her rest, and her spirit during those early weeks of recovery, including:
Perineal care essentials — because healing takes time
Soothing comfort items — warm, soft, and made for rest
Nourishing snacks — fuel for tired, hardworking mamas
Wellness and self-care products — for mind, body, and spirit
Postpartum resources — so she knows where to turn when she needs support
Each box carries a retail value of over $275 and every single one is donated to a mother in need, completely free of charge.
Your donation helps us put one of these boxes in the hands of a mother who needs it most.
Our Vision:
Creating a village that understands every mother deserves to be held while she's holding everyone else. One box, one mama, one community at a time.
Donate
Someone out there is navigating the hardest and most beautiful season of her life.
Your donation makes sure she doesn't do it alone.
About us
"Some things are built from love, and some are built from necessity, Etta and Be. is both. Named after my grandmothers Joetta and Bernice, and shaped by my own postpartum experience as a mother of two, this nonprofit organization is my commitment to making sure every new mama feels cared for, supported, and never forgotten in any season of motherhood." - Tk Maye, Founder
Joetta with Tk
Bernice with Tk
Tk Maye, Founder
"She is clothed with strength and dignity, and she laughs without fear of the future." Proverbs 31:25
Frequently asked questions
Can I buy a postpartum box for myself or someone else?
Curated Postpartum Recovery & Self-Care boxes will be available for purchase soon! All proceeds will help fund the boxes that are donated to moms in need.
How do moms in need get a free postpartum box?
Etta & Be. partners with local hospitals, women's centers and other organizations to find mothers who are in need of a Postpartum Recovery & Self-Care box.
I'm pregnant, can I request a donated box for myself?
Etta & Be. primarily partners with community organizations to distribute boxes. However, we will begin running frequent nomination & giveaways on our social media platforms soon. Follow us on Instagram and TikTok @ettaandbe, to stay in the loop!
How can I donate products or partner with Etta and Be?
If you are a brand, corporation or simply a kind human being that wants to donate physical products for the boxes, please email us at donate@ettaandbe.org. If you'd like to partner with us to help spread our mission, email us your ideas at partnership@ettaandbe.org
Are the donations tax exempt?
Yes! Etta and Be. is a registered 501(c)(3) nonprofit organization. That means your donations are tax-deductible, and every gift goes toward supporting new moms through postpartum recovery boxes and community care.
How can I volunteer with Etta and Be?
We LOVE that you want to help support our mission! If you are located in the Phoenix, AZ area, send us an email at hello@ettaandbe.org, and you'll be added to our volunteer list!
Future Services
As Etta & Be. continues to grow, we will be adding the following services to support our motherhood communites.
Community Baby Showers
Celebrations designed for mothers that need a little extra support.
Postpartum Boxes for Purchase
Shop our curated boxes for yourself or a mama in your life. Proceeds help fund boxes for mothers in need.
A virtual hub connecting moms from all over the world.
Community Resources & Events
Etta & Be.
"The generous will prosper; those who refresh others will themselves be refreshed." Proverbs 11:25
hello@ettaandbe.org
Phoenix, Arizona, USA